Brand Story

Forge ahead with caution, embracing every challenge to build today's brilliance.

A Message from the Founder

Dear Partners and Friends:

Embracing diversity and embracing greatness. After graduating from Peking University's School of Management and Accounting, I returned to my roots with a deep sense of national responsibility, dedicating myself to building a solid foundation in the real economy. Guided by Peking University's spirit of seeking truth and practicality, I built the company on professional financial management expertise, adhering to principles of prudent operations, focused development of core businesses, and innovation for long-term growth. Drawing upon the academic excellence of PKU's finance program and the craftsmanship of industry pioneers, we maintain strict operational standards while cultivating sustainable futures through meticulous execution. Moving steadily toward lasting success, uniting our strengths for shared prosperity, we remain true to our era and our original aspirations.

After years of honest operations, Daron Legend has grown into a diversified enterprise. The journey has been filled with hardships and challenges, but above all, it has brought us rewards and inspiration.

We uphold integrity as our core value, drive innovation as our development strategy, and embrace win-win collaboration in all our dealings. We sincerely thank every employee for their hard work, every partner for their trust and support, and every customer for their continued loyalty.

Looking ahead, we remain committed to our vision of becoming a globally leading diversified industrial group. We will strengthen our foundation through professional risk management and expand our horizons with forward-thinking strategy. Guided by our core values—integrity, excellence in operations, and long-term planning—we will unite as one team to empower industry with financial wisdom and drive success through action. Committed to sustainable development and social responsibility, we strive to build a century-old enterprise that endures.

Gong Xiangmeng
Chairman and CEO
Daron Industrial Group

Our Story

20 years of dedication, staying true to our original mission

In 2011, Mr. Gong Xiangmeng, the founder, established Beijing Xidang in the capital with a vision to "connect global business opportunities and create exceptional value." Starting as a trading company, we have remained committed to our core principle of integrity.

original intention

For years, we've brought together top talent from diverse backgrounds to build a multifaceted professional team. Every member of Dayong is our most valuable asset. Diverse industry portfolio · Global service network · Trusted partner

Team

From humble beginnings, our company has grown from a single trade operation into six synergistic business segments: manufacturing and sales of snack foods, wholesale and procurement of agricultural products, supply chain management, corporate administration, warehousing and logistics, and import-export trading.

Achievements

Looking ahead, we will continue to uphold our vision of becoming a globally leading diversified industrial group. We are committed to sustainable development, driven by innovation and a global strategy, striving to create exceptional value and build an enduring enterprise for the next century.